How a cell biologist became a cake entrepreneur? How sourdough baking became the cornerstone of another bakery business? Welcome to a delicious morning coffee event to get inspired by bakery entrepreneurship!

WiseFood – Resource Wise Food Chains project is hosting a morning coffee event where you will hear firsthand experiences from two bakery entrepreneurs – including their challenges and successes. While enjoying tasty baked goods, you’ll gain unique insights into what it takes to succeed in the bakery business and what it has to offer at its best.

In addition, a startup expert will be present to explain the differences between traditional and startup entrepreneurship, as well as the opportunities they provide. You’ll also receive practical tips on starting your own business.

📅 Date and time: Tuesday, 25 March, 2025 at 9:00-10:30 AM
📍 Location: Aistikattila, Medisiina D Building, Kiinamyllynkatu 10, Turku

Who should attend? The event is free and open to everyone interested in entrepreneurship – especially food industry students. The event is held in English.

Why join? Gain valuable knowledge, network with like-minded people, and get inspired by entrepreneurship!

Preliminary program

8:45 AM: Doors open, breakfast served

9:00 AM: Opening of the event and introduction to the WiseFood project & results of the WiseFood project’s student survey

9:15 AM: Guest speakers

From a cell biologist to a cake entrepreneur – Jonna Sinkkonen, Gaggui

Sourdough as the cornerstone of a bakery – Maija Pääkkönen, bageri Å

Entrepreneurship vs. Start-up – what’s the difference (and why does it matter)? – Miika Summanen, Boost Turku ry

10:30 AM: Event ends

Registration closes on March 20 at 9:00 AM. We can accommodate 30 participants, and the event will be held if we receive at least 10 participants. We collect registrations for the event to arrange catering, so please let us know well in advance if you need to cancel your participation.

Don’t miss this delicious opportunity – come join us, network, and get inspired!

More information:
Sini Laikola
sini.laikola@utu.fi

The morning coffee events aim to provide tips for starting your own business, showcase food chain companies’ operations, and facilitate networking between students and industry professionals. Stay tuned for more events in the spring and autumn 2025, with schedules to be announced later. We welcome suggestions for event themes and guest speakers.